Why Summer Looks Better on Film (Even When It’s Not)

There’s something about summer that makes us want to remember everything. The too-sweet popsicle melting faster than you can eat it. That one golden hour walk where the sky looked fake. Your friend’s bad tattoo suddenly making sense in the sun. We collect these moments — on patios, on road trips, on porches with plastic chairs that have seen things — and we try to make them last. But here’s the truth: most digital photos don’t feel like memories. They feel like receipts.

That’s why we keep reaching for film. Or something that feels like it.

With Paper Shoot, summer gets the glow-up it deserves — without the hassle of actual film. It’s digital, yes. But it’s digital with a soul. The kind that gives your photos that soft, grainy, just-slightly-nostalgic tone that says this happened — not just this was taken.

You don’t need 17 takes or editing apps. You don’t even need to look at the screen. Just point, shoot, and get back to living. Which, let’s be honest, is all anyone actually wants to do in the summer.

No screens. Just scenes.

When you leave your phone in your bag and bring a Paper Shoot instead, you start to notice things. The way your friend’s laugh lines crinkle in the light. The reflection off the lake that makes it look like glass. You stop curating and start seeing. You stop staging and start feeling.

And maybe that’s the point. We’re all a little tired of perfect photos that don’t feel like us. We want blur. We want overexposure. We want proof we were there — sunburnt, barefoot, probably holding a lemonade we didn’t even like.

Less storage. More story.

Paper Shoot doesn’t bombard you with 800 photos to sift through. It doesn’t nag you to delete things or remind you your cloud is full. It just captures a few frames at a time, in four nostalgic filters — and lets you decide what matters. That restraint? Weirdly freeing.

Plus, the camera itself looks like a vintage postcard from a cooler version of the past. Slide it into your tote, hang it around your neck, let it become part of the day. No one’s going to ask you to take a picture “just in case.” They’ll want you in the picture.

A souvenir you actually use.

So if you're heading to a cottage, a music festival, or just your friend’s rooftop to chase the sunset, bring a Paper Shoot. Summer already moves too fast. This is your way of slowing it down — one blurry, beautiful, perfectly imperfect photo at a time.

 Check out our Gallery Page for customer photos!